Marketing Manager (m/w/d)

Join Our Team at The Alpina Gstaad

At The Alpina Gstaad, we redefine the meaning of Swiss luxury and hospitality. Nestled in the heart of the breathtaking Bernese Alps, our five-star hotel is a haven of authenticity, elegance, and refinement. Combining traditional alpine charm with contemporary sophistication, The Alpina Gstaad is more than just a destination—it is an experience where nature, culture, and luxury harmoniously converge.

Since opening our doors, we have earned an international reputation for delivering exceptional service, personalized attention, and creating memories that last a lifetime. As a proud ambassador of Swiss values such as precision, discretion, and warmth, we welcome guests from all over the world to discover the unparalleled beauty and charm of Gstaad.

Our team is at the core of our success. We are committed to fostering a workplace where motivated, talented individuals can thrive and contribute to unforgettable guest experiences. Discover the roles currently available below and take the next step in your professional journey with us.

• Deliver exceptional service while embodying our values of authenticity, precision, and attention to detail
• Collaborate with a passionate and dedicated team to create unforgettable guest experiences
• Ensure seamless operations in your area of expertise while upholding the highest standards of quality
• Projects (40%)
  Oversee all branded print and digital materials in collaboration with internal teams and external design partners
  Implement advertising campaigns and support brand initiatives
  Manage relationships with stakeholders and coordinate the creation of promotional products and packages
• Content (50%)
  Manage the CRM system, website, Alpina App, and newsletter communication
  Lead content development for the Alpina Magazine and social media strategy
  Coordinate photo/video production and provide design and copywriting support to other departments
• Public Relations (20%)
  Handle journalist communications, press trips, and PR materials in coordination with agencies
  Manage influencer collaborations and press requests, including on-site support and follow-ups
• General Tasks (10%)
  Perform reporting, filing, and administrative duties
  Ensure brand consistency and monitors budget adherence for all projects

At The Alpina Gstaad, we believe that taking care of our team is as important as delighting our guests. We provide a unique and inspiring work environment, focusing on your growth, well-being, and satisfaction. Discover our exclusive benefits:

• Staff accommodations – different categories within the region are available for our seasonal employees
• Customized training programs – both internal and external, to support your professional development
• Staff gym access – located in Schönried, a modern, fully equipped gym for your health and wellness
• Staff car for personal use – explore the stunning surroundings in style with our Audi Q3 Sportback
• Exceptional workplace environment – defined by respect, teamwork, and a relentless pursuit of excellence, where your contributions truly matter

• A genuine passion for luxury hospitality and a strong commitment to achieving excellence in every aspect of your work
• Degree from a hotel or tourism school or a higher vocational school in marketing
• Strong organizational skills with experience in independent project coordination and task priorities
• Excellent written and spoken language skills in English, German, and French
• High proficiency with Microsoft 365, CRM, CMS tools, Photoshop, Indesign and Premiere Pro
• Passion for detail and guest marketing
• Assertiveness and strong communication style
• Exceptional interpersonal skills, coupled with a warm, authentic, and professional demeanor
• Enthusiasm for working as part of a dynamic team in a high-quality, fast-paced environment